CLARITIN

Campaign video for The Outsideologist Project

We animated this colorful music video that celebrates the joy of the outdoors, entitled “Unboring Starts With U” for Claritins Outsideologist Project.

Behind the scenes




Fullständiga credits

Client: Bayer

Agency: Energy BBDO
Chief Creative Officers: Josh Gross and Pedro Pérez
Executive Creative Director: Susan Treacy
Creative Directors: Gloria Dusenberry, Manuel Torres
Senior Copywriter: Tanvi Tandon
Senior Art Director: Jason Murray
Head of Integrated Production: John Pratt
Executive Producer: Vanessa Luhr
Producer: Chris Totzke

Production: ATK PLN
Director/ECD: Daniel DelPurgatorio
Production Designer: Angela Finney
Prop Master: Josh Zeuske
Production Assistant Art Dept.: Dylan Castle
Director of Photography: O’ Connor Hartnett
1st AC: Drew Beeson
Gaffer: Ryan Zeller
Production Assistant: Nick Rubin

Editor: Chris Collins
Editor: Richard Reininger
Storyboard Artist and Character Design: Bill Halliar Character Design: Joi Fulton, Benjamin Girdwood, Dustin d’Arnault

Animation studio: Soja
Animation Director: Sofie Edvardsson
Animation Supervisor: Jakob Nyström
Producer: Simon Österhof
Art Director: Salla Lehmus
Character design: Salla Lehmus, Karolin Gu
Illustration: Karolin Gu, Line Hagsand, David Karlström, Salla Lehmus
Animation: Jonathan Dahl, Daniel Elv-Forsén, Karolin Gu, Line Hagsand, Carl Johan Hasselrot, Viktor Khan, Jakob Nyström.

Colorist: Jeffery Altman
Online & Finish: Mike Roy
Sound Design & Mix: Frank Pittenger
Sr. Producer: Kent Zambrana
Producer: Kacie Bangle
EP: Marvin Robinson
Managing Director: David Bates

Music: Mophonics
Creative Directors: Stephan Altman, Casey Gibson
Composer: Casey Gibson
Executive Producer: Colette Huemer

ANIMATION BY

Soja

ANIMATION TEAM

Simon Österhof
Producer

Sofie Edvardsson
Animation Director

Jakob Nyström
Animation Supervisor

Salla Lehmus
Art Director, character design & illustration

Karolin Gu
Character design, illustration & animation

Line Hagsand
Illustration & animation

David Karlström
Illustration

Jonathan Dahl
Animation

Daniel Elv-Forsén
Animation

Carl Johan Hasselrot
Animation

Viktor Khan
Animation

Full credits further down.

RELEASED

2021

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