HAPPY SOCKS
Launch videos for Happy Socks
Inspired by the legendary original live-action movie about Pink Panther, Happy Sock’s latest collab blends distinctive 1960’s aestethics with their own vibrant colors. Bringing this legendary animation character to life again in these launch videos was a true blast and honour!
Style & inspiration
The illustration style is a combination of simple shapes with additional textures, inspired by the amazing opening title sequence in the original 1963 The Pink Panther film. The bouncy animation together with the fast editing highlights the quirkiness of Pink Panther.
Do you want to know more? Let’s talk!
Behind the scenes
Last but not least, here’s some styleframes, artboards and loops for a sneak-peek-y trip behind the scenes of the animation parts of this project. Enjoy!
PRODUCED BY
Soja
TEAM
Simon Österhof
Project manager
Salla Lehmus
AD, graphics & cel animation
Carl Johan Hasselrot
AE-animation & comping
Daniel Elv-Forsén
AE-animation & comping
Malin Sundelin
Art director
Malin Johansson
Director & still photographer
Emma Gustafsson
Producer
Nils Moström
Editor
Linus Darland & Jonatan Skogh
Music directors
PUBLISHED
2019